Search Engine Watch has an article from guest writer Shari Thurow: Shopping Search and Merchant Reputations
Overview of Merchant Reputation Management Posted by Sean O'Rourke on October 25, 2005 at 2:37 PM Archived at Merchant Ratings
cool stat:
"Looking at matched pairs of lots... buyers were willing to pay a STRONG-reputation seller 8.1% more on average than a NEW seller."
source: The Value of Reputation on eBay: A Controlled Experiment (.pdf)
Reputation Management and Pricing Power Posted by Sean O'Rourke on May 15, 2005 at 3:12 PM Archived at Merchant Ratings
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