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June 13, 2005PriceGrabber.com Announces Strategic Alliance with MSN Shopping"PriceGrabber.com, a leader in online comparison shopping, has formed a strategic alliance with MSN (Nasdaq:MSFT) to further increase the selection of products available on MSN Shopping." PriceGrabber Announces Strategic Alliance with MSN The press release is sparse, I am seeking clarification... added I talked to Chris Jolley, Group Programming Manager, MSN Shopping. The main thing is this does not replace the primary MSN Shopping site that is being built, it is a non-exclusive supplement to that site. But a very big, important addition nonetheless. This gives MSN enough listings to satisfy shoppers for the holiday season. It also gives them a critical mass of reviews, which not only helps with shopping, it also makes people more likely to add their own reviews. Chris could not pin down a time for the new data to be integrated, but he did say the beta site would be up again fairly soon (note: it came down last Friday and currently displays a welcome page). MediaPost has a few more details. Interesting integration issues, like how to go about adding reviews to products that are PriceGrabber listings. + + + So, we have primary shopping engines, we have metashopping engines, and now we have primary shopping engines that are supplemented by other primary shopping engines. In this way, the comparison shopping landscape is starting to look more like the web search landscape.
PriceGrabber.com Announces Strategic Alliance with MSN Shopping
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