February 9, 2005

Kayak.com Officially Launches: The Highlights

Kayak.com removed the "beta" from their logo and officially launched their travel search site on February 7th. Highlights:

* partners: 100+ online travel sites provide access to 550+ airlines and 85,000+ hotels. USATODAY.com is the newest distribution partner, which will feature a co-branded travel price comparison tool.

* personalization: uses can create profiles that automatically filter travel options by personal preferences, including number of stops and travelers, preferred airlines, airports and home airport.

* promotion: all during February, users who register on Kayak.com will be entered into a sweepstakes for a chance to win a Winter Getaway to The Bahamas.

* pay-per-click: Kayak.com launched an bidding tool for hotel marketers who want to appear higher in the search results.

* plans:

"Today we have [25,000] to 30,000 unique visitors a day," said Paul English, cofounder and CTO of Kayak. "Our goal is to take that number to well over 10 million visitors a month."
source: ClickZ

Kayak.com Officially Launches: The Highlights
Posted by Sean O'Rourke on February 9, 2005 at 9:08 AM
Archived at Travel