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March 14, 2005

Oops. re: Arbitrage

Oops. "Cleanup on aisle nine of the Organized Shopping Blog."

After my stickler-for-detail post Arbitrageurs vs. Prequalifiers, I'd better 'fess up to a mistake and throw myself at the mercy of the court. In an earlier post, *I* used the term arbitrage to describe what should have been called "long-tail pricing opportunities" or something similar. It took an external article to clarify my thinking on this matter. Ain't that always the way.

* * *

On a semi-related topic, the buying and selling of clicks can get so routine that it feels risk-free. And it is, until it is not. :-) In a past life, I was spending a grand per day to take advantage of keyword valuation opportunities. Traffic was so steady you could tell time by the account balance. Then one day I pushed too much volume and had a server meltdown. Even after pausing my advertising, the account kept going cha-ching for a lengthy run-out. There was no risk-free profit that day. I can laugh about it now. Heh.

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Posted by Sean O'Rourke on March 14, 2005 at 7:55 PM
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